Shockingly, consumers care more about peanut butter than spinach
March 18th, 2009 | Published in Consumer Trends, News, Web Analytics
OK, so it’s not really shocking at all.
Despite the comparably greater amount of press activity surrounding the spinach E. coli poisioning in 2006 (see bottom row of chart for news reference volume), America was much more bent out of shape over the peanut butter outbreak a few months later. We weren’t any less upset over this year’s incident. After all, who on earth would want to eat a jelly sandwich?
